CASE STUDY

Gold Bug

A family-owned Pasadena art gallery rebuilt its store on Shopify with WCAG 2.1 AA baked in, from theme selection and prototyping to accessible components, plus training so the team can maintain it.

  • IndustryRetail (art gallery)
  • PlatformShopify
  • EngagementAccessible rebuild + client training
  • StandardWCAG 2.1 AA
THE CHALLENGE

Bringing a unique gallery online, accessibly

Gold Bug is a Pasadena gallery of local, handcrafted work with an ever-changing collection. Moving that dynamic, curated experience online meant a Shopify build that stayed on-brand while meeting WCAG 2.1 AA, and that the team could maintain themselves.

  1. A dynamic, ever-changing collection to present online.
  2. A Shopify theme that had to fit the gallery's aesthetic and function.
  3. Complex components like carousels that needed accessible refactoring.
  4. A team that needed to maintain the site and its accessibility long-term.
OUR APPROACH

Compose, refactor for access, then hand over the keys

We selected a fitting Shopify theme, prototyped with the client, refactored complex components for WCAG 2.1 AA, and trained the Gold Bug team to update content and keep it accessible.

Theme selection

Chose a Shopify theme aligned with Gold Bug's aesthetic and functional needs.

Prototyping and collaboration

Built prototypes and refined structure and flow with client feedback.

Accessible component refactoring

Refactored complex components such as carousels for full WCAG 2.1 AA compliance.

Site-wide accessibility

Implemented WCAG 2.1 AA features across the store.

Client training

Trained the team to update content while keeping accessibility intact.

THE IMPACT

A digital gallery the team owns

  • A Shopify store that captures the gallery's aesthetic and meets WCAG 2.1 AA.
  • Complex components like carousels refactored for full accessibility.
  • Site-wide accessibility features across the store.
  • A trained team that can update content and maintain accessibility.

Ready to make your store accessible?